In this episode, we interview Julie Poulos about the brand image of your manufacturing company and why strategy is most important.
- Being “the best kept secret” should NOT be your goal.
- Why starting with a new website or a new logo is NOT the right first step.
- Competitive Analysis
- Online Analytics
- Influencer Identification
- Develop the Plan
We want you to be better informed as you engage with a marketing firm.
In our Manufacturing News segment, we discuss multiple articles that cite a slow down in business for the beginning of 2015.