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Cutting Edge Marketing for Manufacturing Leaders
Crafted by Manufacturers

Manufacturing is challenging.

Marketing is a foreign language to most manufacturers... And manufacturing is a foreign language to most marketers. Even with a team of marketing experts, the gap in industry knowledge can send your efforts in the wrong direction.

Trust us, we get it.

Our team is fully-stacked with seasoned marketers, skilled analysts, cutting-edge media developers, and most importantly, leaders with real world manufacturing experience and industry knowledge to create campaigns that produce measurable results.

Our approach to growth is centered around three main elements: Brand, Content, and Technology

Brand

  • Strategy and Planning
  • Position & messaging
  • Identity design
  • Buyer persona research
  • Sales & marketing alignment

Content

  • Copywriting
  • Content marketing
  • Photography & videography
  • HD renders and animations
  • Sales collateral
  • Event design & execution

Technology

  • Web design & development
  • UI/UX auditing and reporting
  • SEM (SEO & PPC)
  • CRM/Marketing automation

An Integrated Marketing Approach

Three Elements for Growth

Great marketing is a program, not just a project

A collection of assets without a plan for growth is just that -

A collection of assets.

The MakingChips Approach to Growth is focused on outcomes, not just outputs.

Investments = Velocity.

It starts with strategy

1

Foundation & Strategy

Develop an empathetic understanding of your audience’s world and how the program can solve problems along their journey

2

Program Launch

Quickly build a program that looks and performs better than what you have today, but is not a final product. Rather, your program launch is the foundation on which to build and optimize from.

3

Continuous Improvement

With a launch program live and collecting user data, you can start identifying the high impact actions you can take to grow your business

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